AIDS Law Project
Nairobi
The Challenges
AIDS Law Project (ALP) is a legal-based non-governmental organization that deals with legal issues on HIV and AIDS in Kenya. ALP was established with a vision for Kenya to become a nation well informed on the legal issues and legal rights affecting people living with AIDS/HIV (PLHIV). They provide legal services, counseling and information for PLHIV in Kenya and East Africa. Many of their beneficiaries live in slums and have no access to Internet, or they can only occasionally afford to browse the web briefly in an Internet cafe. Some may not be literate in English and/or Swahili and rely on getting information verbally. While many beneficiaries reach ALP through partnering NGOs based in their communities, others wish to remain anonymous and rely on the Internet to get their information.
ALP was very interested in branding themselves in a way that was more representative of their mission. They wanted a new logo to represent their flight for justice on behalf of PLHIV including protecting and supporting this marginalized group and their human rights in hopes of a better life.
The Solutions
Incorporating the AIDS awareness red ribbon, a tree (representing protection and support), the sun (hope) and a person (life) with a new slogan "Human + Rights = Life Enhanced" was created for ALP's new identity. The Web site, print materials, and publication design, including business cards, letterhead and pamphlet template incorporated the new identity for ALP. A newsletter template was designed, which ALP has begun to use.
ALP reaches out to many people around Kenya and provides a wide range of legal information and advice. Housing all this information on a website allows ALP to provide this information to an innumerable group of interested people throughout Kenya. The previous website housed a lot of information, but there was not a clear organizational structure making it difficult to find both general information and information on a specific topic. The Parsons Fellow, Lien Tran, designed, developed and implemented a Drupal CMS site to house all types of legal resources, general information about ALP, and news and events from ALP. A training was also provided to ALP staff to show how easy updating and using the simple Drupal web forms interface was.
In 2009, ALP received a grant through the Open Society Institute for East Africa (OSIEA) and Foundation Open Society Institute (Zug) to simplify the key sections of Kenya's HIV and AIDS Prevention and Control Act (HAPCA). HAPCA included specific, clear examples and publish this version in booklet form for distribution throughout Kenya. Lien Tran designed the booklet's front and back covers plus the booklet's contents including callout boxes and illustrations.
In addition, ALP was invited to present a poster at the 2010 AIDS Conference in Vienna, which Lien created, with the theme, "Why Legal Empowerment of PLHIV and Community at Large?"

